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On June 13 and 14, 2007, the first international
digital radio forum was held in the Dominican Republic, sponsored by
INDOTEL. As its main objective, the forum provided information on
advances in digital radio, the current situation of analog radio, and
the implementation of this new technology in different countries of
the region.

Over the event’s two days, important conferences
were held and live demonstrations of digital transmissions given. The
main industry experts, international authorities, and most Dominican
radio broadcasters were gathered at the event.
In his insightful opening remarks, Dr. José Rafael
Vargas, President of INDOTEL indicated that the future of radio,
television, and the Internet lay fundamentally in content. “The future
of radio is closely linked to the world of digital convergence.” He
also indicated that, through digital technology, advantage could be
taken of bandwidth, offering multiple services and obtaining the best
from the benefits the technology afforded. Dominican radio
broadcasters would incur no additional cost for the additional
services provided by this new technology.
Also speaking at the event were Roberto Vargas,
President of the Dominican Radio Broadcasters Association (ADORA); and
Ronald Barbosa, representative of the Association of Radio
Broadcasters of Brazil. Also attending was Ceferino Namuncurá,
President of Regulatel and of the National Communication Commission of
Argentina (CNC).
The main firms attending included iBIQUITY, of the
In-Band On-Channel (IBOC) standard, and Digital Radio Mobile (DRM).
The forum was the first of its kind, and the first
anywhere in the region to be sponsored by a regulatory body.

Now that the event has been held, the decision to
implement digital radio is in the hands of the Dominican Republic’s
radio broadcasters. The panelists also recommended that the country
select the digital radio system it wished to implement and that it
come into line with international standards. As regards digital
receivers, their cost was admittedly high and alternatives had to be
sought to reduce prices through the manufacturer and to reduce import
taxes. In addition, human resource training programs on digital
techniques, programming programs, and general public information
programs on the use of digital radio had to be included.
An example was given from the United States, where
radio broadcasters had given free time to large commercial chains for
them to promote digital radio by offering introductory prices for
digital receivers, while simultaneous transmission of today’s analog
radio and digital radio were also being promoted. In addition, it was
important for the public to have digital reception capacity as soon as
possible so that the definitive transition to digital radio would be
deemed to have been taken.
Another recommendation was that, at the time of
launching the implementation of digital radio, time was spent to
promote the new technology, and that a smooth, economical transition
was made, with the analog audience continuing to use the service while
promoting the digital audience; and that a digital technology was
selected that provided the greatest possible return on investment and
ensured efficient and economical large-scale return on content, i.e.,
the use of an easy-to-use, economical technology with low-cost
protocols available on market.
Radio broadcasters were recommended to continue to
provide training and to keep abreast of the different changes being
made by equipment manufacturers through a program of activities on the
new digital technology, taking advantage of training facilities
offered by manufacturers. For Administrations, the implementation of
digital radio would entail a need to establish new provisions on this
technology.
The hardest part was to begin and, with activities
such as this forum, the Dominican Republic had taken the first steps,
it being incumbent upon radio broadcasters to continue the process of
raising awareness of the new technology and to support one another.
For equipment investments, it was suggested that
advantage be taken of offers of international financing or of each
country’s private bank agreements.
Information was also provided on the development of
radio broadcasting in the Latin American market, the advantages of
digital radio technology, advances in the implementation of digital
television, concepts for proper installation of digital radio, and the
trials and challenges that digital radio would mean for radio
broadcasters of the Dominican Republic and throughout Latin America.
For AM and short wave stations, implementation of
digital radio would be a major step, since they would be able to
compete commercially with FM stations owing to the technology’s audio
quality, significantly reduced interference, and energy savings for
transmitters.
Digital radio would contribute to better use of the
spectrum, optimize frequency allocation, and provide higher quality
radio.
Javier Garcia
Engineer Senior
of the the Broadcasting Management
INDOTEL
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